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Data Driven Marketing Services
Reaching new and existing audiences
Our data driven marketing services are tailored to the specific needs of our clients to support various aspects of marketing, from customer acquisition and retention to campaign planning and journey mapping, revealing the nuances buried inside your customer information.
What we do and how we help
At Address Intelligence, our data driven marketing services are entirely tailored to each client, across any sector, combining our proprietary data with your existing databases to help drive key decisions for marketing and operations.
Data-driven targeting
This unique mix of real-time data on every UK household and our proprietary insights helps brands deliver the right messages to their target audiences for optimal results.
Data that drives performance
Unlike competitors reliant on modelled data, our data driven marketing solutions offer genuine, actionable insights to empower you to make informed decisions that boost response rates, conversions, and your bottom line.
Benefits of our data driven marketing services
Data driven marketing uses real customer and market data to shape marketing strategies, allowing for a more targeted and effective approach to campaigns.
Our team analyses customer behaviour, demographics, and preferences to help businesses across any industry tailor their messaging and strategies to ensure they resonate with their target audience.
Relying on real-life data and actionable insights from our expert team enables businesses to better align marketing efforts with customer needs and drive better outcomes. As a result, campaigns have higher engagement and conversion rates and better campaign performance overall.
How our platform can help you
More data-driven marketing services
Customer acquisition strategy
Through enhanced geographic and demographic targeting, it’s easier than ever to target new potential customers and audiences. Our industry-leading database can apply thousands of extra data points to revolutionise your internal stats.
Customer retention strategy
Business owners know that returning customers are the most valuable. Our team can proactively identify opportunities for retention by helping to establish key metrics to recognise trends in customer dropout and adapt existing strategies.
High-intent home movers data
Our extensive property data enables us to help companies, like utilities and broadband providers, catch potential clients who are thinking or in the process of moving house. This data can help ensure any costs are spent with your brand.
Campaign planning insights
Our campaign planning and customer journey mapping tools are on hand to help tailor your brand’s messaging to ensure you reach the right audience at the right time. The result is the delivery of campaigns that drive conversions and revenue.
Direct mail campaigns
Once your campaign audience is identified, we can take care of the whole direct mail campaign from end to end. This includes the templating, print, fulfilment, and postage of your marketing materials to your target audience(s).
What ourclients say
Clients using our data-driven marketing services
Our long-term client relationships are a testament to our commitment to providing top-tier data-led solutions to grow businesses in any sector.
Book a data and analytics consulting call
During this free 30-minute strategy session, we'll take a comprehensive dive into your brand's current challenges, aspirations, and unique characteristics when it comes to data and marketing.
